Reading(2)：Advertisements第二课时 公开课

宁乡县玉潭中学高中部英语科导学案 为每个孩子的终身幸福奠基

Module 4 Unit 1 Reading导学案

设计 周慧孜

审核

高一英语组

授课人

小 组

课型

新授课

姓名

年级

高一年级

班级

学习课题

使用时间

Language Points(1)

年 月 日

第 课时

累计 课时

Teaching Aims: 学习

1.

Make students learn and master the key points of the passage. 目标

2. Help students practice these key points freely.

课前热身

选用适当的词或词组填空。

be used to; do research on; play tricks on; share...with; encourage; believe in; lie; for free; protect ... from; be meant to; be aware of ; connect ...with; fall for 1 .You should _____ your books_____ your desk-mate. 2. I_________ getting up early in the morning. 3. He __________ finish the project ahead of time, but he failed. 4. I will never ______ the words of door-to-door salesman. 5. I never ____________God. 6. She _____________ the danger around her. 7. You will get a book ___________. 8. The teacher asked us to _________________ environment protection. 9. The special clothes will ________ you _____ being attacked by wild animals 10. You are actually _____________ her laziness if you do everything for her. 11 .She____ to us about what she did just now. 12 .Don’t _______________ me! I am angry!

13. If you ________ the machine _____ the electricity, it will work.

学 习 过 程

根据短文内容,填出恰当的单词形式. Advertisements have become a part of our life. There are two main t_____ of advertisements. One is called c_____ advertisements, which are m____ to p ___ a product or s ____ .But they don’t tell people the c ___truth. Another one is called PSAs, which are often placed for f____. They d____ with many s_______ problems, which often affect public w______.

Language Points: 探

议练

1.They are also a good way to make people______the needs of others and the dangers around them.(P1 )翻译：_____________________________________________________ However, we still must _________the methods used in advertisements to try and sell us things.(P2,L14)翻译：_____________________________________________________ [知识拓展] 2013-04-13 Talents come from diligence,and knowledge is gained by accumulation.

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导

宁乡县玉潭中学高中部英语科导学案 为每个孩子的终身幸福奠基

①做什么事情的好方法________________ ②

意识到，知道___________; 没有意识到，不知道____________ aware 后既可接 of短语

也可接 that 从句。

[练一练]

①每个人都意识到了学习的重要性。

________________________________________ ②远离烟酒是保持健康的一个好方法。

________________________________________ ③他意识到他的新投资有很大的风险。

________________________________________

2.

I __ some _______ads, and have some very information to ________ you.（L2-3) 翻译：_____________________________________________________ [知识拓展] ①商人研究市场很重要。（用It做形式主语）

________________________________________ ②我想和你分享我的快乐和悲伤。

_________________________________________

3.We ____ so _____ them that we often do not even realize how many we see and hear in a day. (P2 ,L1)翻译：_____________________________________________________ [知识拓展] used to do sth. ____________ be used to (doing) sth __________ be used to do sth. ___________ 补充：have the habit of doing sth.______________ be / get accustomed to doing sth.____________ [练一练]

①_______________ spicy food?你习惯吃加了香料的食物吗？

②They found it hard to ___________ such a noisy place. 他们发现很难适应(居住在)这样一个喧闹的地方。

③You _________________ on Sundays.你以前常在星期天去钓鱼。

④________________ a restaurant here.从前这里有一家餐厅。

⑤Bamboo __________________ houses.竹子可以用来建造房屋。

⑥During the war， the castle ___________a prison.战争期间城堡用来作监狱。

4.An ad uses words and pictures to _______people ___buy a product or service, or to ________ an idea. (L6)翻译：_________________________________________________ [知识拓展] ①persuade sb. to do sth. ____________ persuade sb. out of doing sth._____________ n.说服（力）；确信________ adj.有说服力的；善于言谈的_________ 提醒：persuade sb. to do sth. 表示已成功说服某人，advise sb. to do sth.或try to persuade sb. to do sth.只表示劝说某人做某事，未必获得成功。

②believe sb. (相信某人所说的话或所做的事) believe in sb. (信任某人= trust sb.) believe sth. (相信某件事确实发生了) believe in sth. (信仰；信念) [练一练]

①I ________ him not to go abroad, but he wouldn’t listen.

A. persuade B. had persuaded C. tried to persuade D. persuaded ②I don’t ______ ghosts. I ______ that stories of ghosts were made up by human beings. He is my best friend, so I _______ him and don’t______ that he lied to me about the truth. 源学科网]2013-04-13 Talents come from diligence,and knowledge is gained by accumulation.

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宁乡县玉潭中学高中部英语科导学案 为每个孩子的终身幸福奠基

5.A commercial ad is one ____someone has _______ advertise a product or service.(L10) 翻译：_________________________________________________ 不定代词one 在定语从句中，用来指代前文所提到的物（可数名词的单数形式）。

[练一练]

Her husband is a middle school teacher, one who is very popular with young men. 翻译：_________________________________________________ one = ______________

6.PSAs are often run ______, and ___________ educate people about health, safety, or any other issue which affects public welfare. (L11) 翻译：_________________________________________________ PSAs _______ teach us and help us lead better lives.(L29) 翻译：_________________________________________________ [知识拓展] ①免费________ 旨在；目的是_________/__________ ②any other + 名词单数

（表某一范围内除了某人或某物以外的其他人或物）

any other problem = any of the other problems [练一练] ①你不能指望人们免费工作。

________________________________

②每个孩子都会得到一本免费的书。

________________________________

7.There are laws to ______ people ______ advertisements that cheat people. (L 14) 翻译：_________________________________________________ [知识拓展] protect...from... ________ [练一练] ①我们应当保护地球不受污染。

__________________________________ ②人们通常戴太阳镜以防眼睛被太阳灼伤。

__________________________________

8._______an ad does not lie, it does not mean it is altogether innocent.(L16) 翻译：_________________________________________________ [知识拓展] ①连词even if / even though用来引导让步状语从句，其意思为_____________。 ②

词义

动词原形

过去式

过去分词

现在分词

说谎

躺；位于；在

放置；下蛋

[练一练]

①尽管下着大雨，他们还得出去工作。

__________________________________ ②He ____ the book on the desk and told me that he had ____in bed for the whole morning. But I knew that he was ____ to me.

9.We must not _______ this kind of trick!(L24)翻译：___________________________ [知识拓展] fall for 上...的当

；fall back 后退

；fall behind 落后

；

fall off 下降；跌落； fall down 跌倒，失败；倒塌；fall into sth养成；形成（习惯） 2013-04-13 Talents come from diligence,and knowledge is gained by accumulation.

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宁乡县玉潭中学高中部英语科导学案 为每个孩子的终身幸福奠基

[练一练] ①The girl is _______________________________ the bike. ②It is difficult to _____________ the habit of early to rise and early to bed. ③The number of the students who didn’t pass the exam _________ this time. ④The old house ____________ in the earhquake.

10.________ ads _________ us though.(L27)翻译：__________________________ [知识拓展] not all 表示_____否定; play tricks on = play a trick on =play a joke on_________ [练一练] ①不是所有的学生都出席了今天下午的会议。

________________________________________ ②老师要求我们不要再捉弄对方了。

________________________________________

11.These ads ________ large social issues.(L34)翻译：__________________________ [知识拓展] deal/do with ______________ [练一练] ①I don’t know what she has _________my umbrella. ②He knows well how to ________ the children.

用所学词汇填空。

1.We _______________ them that we often do not even realize how frequently we come across ads in a day. 2. After I ___________________ on advertisements, I have some very important information to ___________ you. 3. Ads uses persuasive language and exciting images to _____________________ buy a 巩固product or service. 练习

4. Commercial ads are charged while PSAs are _________. 5. However, we must _____________ the methods used in advertisements to try and sell us things. 6. Not all ads ________________ on us though. 7. Thank you for offering me such useful advice and I_______________________ it. 8. Many advertisements try to __________________ buying a product or a service.

作业Homework: 1.Read the text again and get further understanding.

布置

2.Grasp the usage of the useful words above.课堂

反思

2013-04-13 Talents come from diligence,and knowledge is gained by accumulation.

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