Reading(2)：Advertisements教学实录及点评

Unit 1 of Module 4

Language Points of Reading

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Learning Aims: 1. To learn some language points in this text to enlarge the vocabulary.

2. To use the language points when doing the exercises.

Learning Important and Difficult Points: 1. Learn to analyze some long and complicated sentences. Learning Methods: 1. Learn some phrases by heart.

2. Learn the usage of some words and phrases such as be meant to, though, when it comes to, etc. through self-study and practice. Learning Procedures:

第一部分：自主探究

I. 识记短语

1. be used to sth. /doing sth.

习惯于（做）…

2. do some research on

做关于…的研究

3. share sth. with sb.

5. believe in

信任

和某人分享某物

4. persuade sb. to do/into doing说服某人做…

6. public service advertisements

公益广告

8. for free

免费地

10. protect…from…

保护…免受…的伤害

12. even if/though

虽然，即使

14. feel/be pleased with

对…感到高兴

16.fall for

上…的当，受…的骗

18. aim to do

旨在做某事

7. pay for

为…付款 11. be aware of

9. (sth.) be meant to

目的是，旨在

意识到，察觉到

13. fool sb. into doing 哄骗某人做某事

15. make a connection with

与…建立联系

17. play tricks on

欺骗，捉弄

II. 重点单词、词组或句子用法探究

19. live/lead + adj.+ lives

过…的生活

20. deal with

涉及，关于；处理，应付

1.［原句回放］We are so used to them that we often do not even realize how many we see and hear in a day. 本句中be used to的意思为

，其中to的词性是

；

so…that…的意思是

，that引导

（从句）。小试牛刀！

1）The new machine ______ production. However, I ______ it.

A. is used to increase; am not used to controlling

B. is used to increasing; don’t used to control C. used to increase; don’t used to control

D. used to increasing; am not used to control 2）The lifestyle she was used to ______ a lot since the financial crisis.

A. changed

B. changing

C. being changed

3）Roses need special care ______ they can live through winter.

A. because

D. has changed D. as

B. so that

C. even if

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4）Pop music is

an important part of society ______ it has even influenced our language.

A. so; that

B. such; as

C. such; that

D. so; as

［拓展］比较be used to sth./ be used to do sth./ used to do sth.以及so…that…/ such…that…/ …so that…。

2.［原句回放］PSAs are often run

for free, and are meant to educate people about health, safety, or any other problem that affects public welfare.

本句为

（简单句/复合句）；句中run的词性是

，for free在句中作

（成分）；be meant to的意思是

。小试牛刀！

翻译下面两个句子：

1）这些笔记目的是介绍这门课程。（course）

2）他爸爸打算让他当律师。

3）I meant to ______ you with your homework but Father didn’t permit me to.

A. help

B. have helped

C. helping

D. having helped ［拓展］meant to have done = had meant to do，意为“本打算做某事（而未做）”。

3.［原句回放］Even if an add does not lie, it does not mean it is altogether innocent. 该句中even if引导的是

从句；lie的意思是

，它的过去式和过去分词分别是

、

；mean的意思是

。

小试牛刀！

1）用lie和lay的相关词形对下面这句话进行填空

He

the book on the desk and told me that he had

in bed for the whole morning. But I knew that he was

to me. ［拓展］

动词原形及含义

lie 说谎

vt./vi.

lie 平躺

vi.

lay 放置

vt. lied lay

laid

过去式

lied lain laid 过去分词

lying lying laying 现在分词

4.［原句回放］We must not

fall for this kind of trick! 本句为

（简单句/复合句）；句中must not 意为

，fall for意为

。

小试牛刀！

1）我很惊讶，你竟中了那个诡计。（should have done）

2）They met, fell for each other and got married six weeks later.

5. ［原句回放］Not all ads play tricks on us though.

句中not all是

（完全/部分）否定，该句可以改写为 ；句中though的词性是

，意思是

。

小试牛刀！

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1）不是所有问题都有完美的答案。

2）我们输掉了比赛，可是我们不后悔。（though）

3）—

Have you been to New Zealand? —

No, I’d like to, ______ .

A. too

B. though

C. yet

D. either 6.［原句回放］When it comes to advertisements, we must all use our intelligence and not be a slave to them!. 句中when it comes to的意思为

，其中to的词性为

；be a slave to的意思是

。

小试牛刀！

1）When it comes German, I know nothing.

2）Most of us know we should cut down on fat, but knowing such things isn’t much help when it

shopping and eating.

A. refers to

B. speaks of

C. focuses on

D. comes to 7. ［原句回放］The information I found has really helped me educate others in the ways in which companies promote their products. 本句是in which引导的

（从句）,它可以被替换为

（关系词）；句中promote是

（词性），意为

。

小试牛刀！

1）The Prime Minister’s visit will promote the cooperation between the two countries.

2）They will promote him manager.

3）The young army officer was

to (the rank of )captain, as we all expected. A. promoted

B. advanced

C. progressed

D. appointed ［拓展］promote the cooperation / the relationship/ the product 促进合作/关系/宣传产品

第二部分：达标测评

I. 根据要求将下列句子翻译成英文

1. 记者们正在做关于公益广告的研究。（do some research on, public service advertisements）

2. 我很高兴他愿意和我分享他的悲伤。（feel/be pleased that, share sth with sb）

3. 他习惯于说服别人去做他喜欢的事情。（be used to doing, persuade sb. to do/into doing）

4. 这个项目旨在与环境保护建立联系。（be meant to, make a connection with）

II. 单项填空

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promote sb. sth

提拔某人为…

1. It has been reported that this project is a system

for civilian use（民用）. A. meaning

B. meant

C. to mean

D. to be meant D. have fallen into 2. It’s a pity that most people

the advertisement and bought the goods it advertised. A. fall for

B. fell into

C. have fallen for

3. —

of the students don’t like listening to pop music.

—

Yes, some like classic music.

A. All

B. None

C. Both

4. —

You don’t seem to be yourself today. What’s the matter? —

I’m suffering from a cold. Nothing serious,

. A. yet

B. indeed

B. to wait

C. though

D. anyway 5. In some parts of large cities, missing a bus means

for another hour.. A. wait

C. to be waiting

D. waiting 6. At that time, people

early in the morning in winter, and coal

them warm. A. used to get up; used to keep

B. were used to getting up; was used to keep C. used to get up; was used to keeping A. what; meant

D. were used to get up; was used to keep

D. what; intended 7. All

they did was

to surprise Mary as her birthday present. B. that; meaning

C. /; intended

8. The number of deaths from heart disease will be reduced greatly if people

to eat more fruit and vegetables. A. persuade

A. supposed

A. if

B. will persuade

C. be persuaded

D. are persuaded B. meant

B. even if

C. thought

D. reminded D. unless D. demanded D. fall down 9. I’m sorry I didn’t help you, I had

to, but I hadn’t enough time. 10. I’ll stand by you

you don’t succeed.

C. because

11. We

him to stop surfing the internet, but he wouldn’t listen. A. persuaded

A. fall into

B. tried to persuade

C. suggested

B. fall for

C. fall over

12. The salesman said the car was in good condition, and I was foolish enough to

it.

D. Few

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