Reading(1)：Advertisements优秀说课稿

译林牛津高中英语M4U1 Reading1教学设计

I.

Teaching aims: 1. Ss can get the gist of the article; 2. Ss can develop their ability to think critically; 3. Ss can learn to cooperate with others to finish a task. II.

Teaching important and difficult points: 1. Ss can get the gist of the article; 2. Ss can develop their ability to think critically. III.

Teaching procedures: Step1. Lead-In Ask Ss “what makes a successful advertisement?”

Show some pictures to help Ss figure out the elements if necessary. (clever language; vivid pictures; creative ideas; a surprising ending; attractive actors/actresses; humor) Step2. Reading

Then tell Ss they will learn an article about advertisements through several tasks. 1.

Fast reading: Part A. (ads, PSAs & commercial ads, aims, attitude.) 2.

Careful reading: Ask Ss to divide the article into three parts, and Ss are required to summarize the main idea of each part. Part I- PartII- PartIII 3.

Comparative reading: have Ss find out the similarities and differences between PSAs and commercial ads. 4.

Conclusion: Ss reach the conclusion that we should not be a slave to ads. Step3. Critical thinking

Have Ss think about the question “Whether ads have a positive or negative effect on us”, and then work in pairs to write down their reasons on the blackboard. The most reasonable reasons, the winner.

Step4. Homework

Ss preview the language points in the article.