Reading(1)：Advertisements教学实录

Advertisements Teaching objectives By the end of the period, the students will be able to

1. understand the passage about advertisements; 2. master the reading strategy of expository writing; 3. develop a correct attitude towards advertisements.

Important﹠difficult points 1. Understand the structure of the passage and finish a mind map about it; 2. Develop our ability to think critically.

Teaching procedures Step 1 Warm-up Greet the students and talk with the students: Your class is one of the best classes in Nanfang High School, isn’t it? Our school is one of the best schools in Hunan Province, isn’t it? In our school, you’re served delicious food like chicken, yes? In our school, you’re also taught to protect the environment, so you can breathe fresh air and rest in the shade of trees. Do you agree with me? Smoking is forbidden in our school. Have you seen this kind of sign in our school? It can be seen wherever we go. After graduation, students like you can fly to any ideal university, because you are students in Nanfang.

Ask the students to read the Chinese form and the English form of a slogan on the advertisement of Nanfang and guide the students to speak out “advertisements”. 【设计意图】设置情景，引入对学校的介绍，一边介绍学校，一边播放广告形式的图片，既可以潜移默化的给学生带来广告的体验，也可以激发学生对学校的热爱之情,学生在回答问题时情绪高涨，活跃了课堂气氛，并且跟着老师说出文章主题“advertisements”。

Step 2 Fast reading Have the students read the passage quickly and answer the following questions: What is an advertisement? (An advertisement is words and pictures to persuade people to buy a product or service, or to believe in an idea.) How many types of advertisements are mentioned in the passage? (Two main types) Does an advertisement always tell people the complete truth? (No. Even if it doesn’t lie, it doesn’t mean it is altogether innocent.) The teacher can write down the key words of these answers and draw a simple mind map. 【设计意图】通过让学生进行快速阅读，指导学生找出文章的大意，教师根据学生的回答在黑板上板书文章的基本内容，形成一个简单的结构框架，提醒学生了解说明文的主要阅读方法，过渡到接下来要学生完成的思维导图。

Step 3 Careful reading Have the students read the passage carefully and finish the mind map on the learning sheet. They can finish it by themselves at first, then discuss with their group members.

Reading is not only helpful to widen your horizon but also helpful to master the language. 读书不仅有益于开阔视野，也有助于我们驾驭语言。

【设计意图】以思维导图（文章结构图、阅读方法图、作者行文逻辑和学生思考路径等相结合）形式带领学生阅读文本。由于学生是第一次接触说明文，所以在完成思维导图信息的填充时，他们可以一边查找信息，一边跟着思维导图完成对篇章结构的整理，最终达到掌握文章的内容以及说明文阅读方法的目标。

Step 4 Further reading Have the students read the passage again and discuss the following questions with their group members: Why are some of the ads clever according to the article? (Because even if an ad doesn’t lie, it doesn’t tell you the complete truth. ) What is the writer’s attitude towards PSAs? (Positive)

How do you like the passage? Can you make it better? (…) 【设计意图】完成导图后，再回答几个深层次理解性的问题。最后一个问题，培养学生批判性思维的能力，答案是开放式的。

Step 5 Homework Read the passage after class and underline the difficult points.

【设计意图】让学生熟读文章，找出文章中的难点，为下节语言点课做准备。最后结束语用“‘广告'精彩不断！欲知后事如何，请听下回分解……”将广告的概念延续到一节课的最后。

Reading is not only helpful to widen your horizon but also helpful to master the language. 读书不仅有益于开阔视野，也有助于我们驾驭语言。