Grammar and usage(1): Direct speech and reported speechppt配用优秀获奖教案

Module 4 Unit 1

Grammar Teaching objectives: 1. Guide students to enhance their understanding of advertisements and

develop a proper attitude towards them. 2. Help them get the skills of changing direct speech into reported speech, and

put them into practice through writing. 3. Develop their imagination and the ability to write a reasonable story based

on the previous plot.

Important points:

1. Encourage students to take an active part in class and voice their opinions

bravely in English. 2. Increase their awareness of cooperating with others, sharing information

and thinking critically. Teaching procedures:

Step one: Revision Advertisements ____________________(很重要) our daily life, which often use ____________(有说服力的) words and attractive pictures to ___________(推广) products, services or social concerns.

___________(基于) their different functions, ads can ____________(分成) two types. Businessmen usually __________(付钱) commercial ads to advertise a product or service. _________(然而) PSAs __________(目的是) deal with widespread social concerns _________(免费).

Commercial advertisements may use skilful methods to ________________________ (骗消费者买东西). It is easy for them to ___________(上当) the tricks. However, ___________________________(并非所有广告都对我们耍手段). PSAs aim to ______________(服务大众), helping them ______________(更好地生活).

Nowadays, there are laws which __________________________(保护人们不被骗). __________________(说起)ads, we must ______________(三思) buying a product or service.

Step two: Comparison and conclusion 1. Jenna said,

“I'm sure ads bring people much convenience.”

____________________________________________________________________ 2. Miss Lee said, “This is because public media has been developing fast these days.”

___________________________________________________________________________ Summary: 直接引语为陈述句时，间接引语需用连词that来引导宾语从句(可省略)；直接引语中的人称、指示代词、时态、状语和方向性动词都作相应变化。

指示代词

直接引语

this

these

间接引语

直接引语

一般现在时

现在进行时

现在完成时

一般过去时

一般将来时

过去完成时

时间状语

now

tonight

this week

tomorrow

next week

地点状语

方向性动词

here

bring

come

last week

today

直接引语

several days ago

yesterday

间接引语

间接引语

3. Jenna asked, “Do ads tell the complete truth?”

___________________________________________________________________ 4. Miss Lee asked, “Why do many people fall for the tricks easily?”

___________________________________________________________________ Summary: 直接引语为一般疑问句，间接引语用连词________引导宾语从句，且语序应为______语序;直接引语为特殊疑问句，间接引语中使用_________引导宾语从句，语序变为______语序。

5. “Let's use our intelligence to avoid being cheated!”

____________________________________________________________________ 6. “Don't be a slave to ads!”

____________________________________________________________________ Summary: 直接引语为祈使句时，间接引语需改用___________________结构，动词根据说话者语气选择，如命令、建议、要求等。

Step three: Writing

Recently, online shopping has become a trend (趋势) among college students with low prices and attractive advertisements. Last month, Jenna was persuaded to purchase a set of books on the Internet after reading the advertisement of an online shop called Bookworm, which promised high quality and good after-sales services. She looked forward to the books for two weeks, only to find them pirated copies(盗版书). The printing in the books was unclear and incomplete even with some broken pages. Only then did Jenna look through the complaints of former customers about the poor-quality products and dissatisfying service. Jenna: Can I ask for a full refund for the books I bought here last month? Bookworm: What's the matter with them?

Jenna: The printing is unclear and some pages are even broken. I'm sure they are pirated copies. Bookworm: Send me some pictures. PICTURES SENT!(图片已发送)

Bookworm: I'm sorry, I can't give you full refund because you have opened the package.

Jenna: But you promised the books were of high quality. Many other customers have also

given some negative comments. Bookworm: Sorry, Miss. I can't give you full refund except a

30％

discount.

Jenna: No way! The books are useless to me now! Bookworm: …

Jenna: Hello? Anybody there? No response.(无应答)

写作要求：1. 所续写短文词数为120左右；

2. 至少使用5个短文中下划线的关键词，并下划线标出；

3. 续写部分为两段，每段开头句已给出。

Much disappointed and irritated(生气的), Jenna contacted the shopkeeper at once for full refund(全额退款)._____________________________________________ ______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________. (根据表格内容续写)

Jenna ran out of her patience. _______________________________________ _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________.