Warming up、Pre-reading、Reading、Comprehending公开课参赛课教案

高中英语人教版选修9

Unit5 Inside advertising“Warming up、Pre-reading、Reading、Comprehending”教学设计

1.教学目标

1. To comprehend the passage and improve the reading skills. 2. To express different views of an argument. 3. To learn about how advertisements work and avoid being controlled by ads. 2.学情分析

Grade three students are the ones who already have relatively large vocabulary and have a good command of reading a passage, so it's not difficult for them to understand the passage 3重点难点

1. how to improve students' reading ability: Scanning and skimming 2.how to understand some difficult sentences 4.教学课型及概况

阅读课

本节阅读课围绕“广告是如何起作用的？”，引导学生通过阅读，提取文章信息，了解什么是广告，广告的发布地点，对象和如何起作用等方面展开讨论；落脚点于理解广告的作用，如何面对当今众多的广告，如何正确地看待广告。增加阅读和写作的意识，促进学生的英语学习。

5.教材分析

本文是一个较长语篇，通过整体处理和分段处理相结合的方式，化难为易、化繁为简，逐步实现阅读教学目标；重视阅读微技能和阅读策略的培养；从输入到输出自然过渡，提供支架、做好铺垫，把阅读、口语和写作技能有机地结合在一起，通过阅读任务，培养学生的综合语言运用用能力。

6教学设计

课题

授课时间

45分钟

Unit 5 How advertising works

任课陈美晶

教师

知识目标

教

学

目

标

授课年级

Senior grade one 1. To comprehend the passage and improve the reading skills. 2. To express different views of an argument.

能力目标

德育目标

To learn about how advertisements work

Enable the students to learn how to

avoid being controlled by ads.

教学重点

教学难点

Comprehension of the text.

1.Knowledge accumulation of advertising.

2. How to grasp the main idea of the text and how to avoid being controlled by ads.

教法

Elicitation

7.教学过程

教学环节

Step One : Lead in 教师活动

使用教具

Blackboard ,multimedia 学生活动

Think question screen. about on 设计意图

the 通过对图片中对两个广告的对比，the 引出广告的特点

(1)Compare the advertisements, which one is easier for you to remember? Why?

(2)

Draw the students’

Think about the 通过让学生看视频，总结出广告的attention to a video in which features of the two 基本特点。激发学生学习广告作用students can watch two ads, ads. which aims to arouse their cuiosity about the features of ads. 的兴趣。

Two. Predict the content of the Predict the content of the passage and Skimming passage and help the students understand the text. Step understand the text. Let students read the text Read the text 引导学生通过分析标题预测文章内容，把握全文线索，提升阅读速度和质量。

此环节引导学生快速略读全文。把quickly and match quickly and match the the main idea with 握段落大意，进行段意连线。

main idea with each each paragraph.

Divide the text into paragraph.

four parts.

Can you predict the main idea of the text?

Students try to find 此环节旨在引导学生把握文章大the top sentence of 意。了解文章框架。便于其理解全the text. 文，增强语篇意识。

此环节是让学生通过听和读课文，对文章的细节的把握。增强细节理解的能力。

Step Three Listening

Let students listen to the tape Listen to the tape and do” true or false”. and do” true or false”.

Ask students to read the 1.Read the passage again, then cooperate passage again, then draw a to find out the answered of the mind map of this the text following questions 2.Finish the mind map on the blackboard. Step Four 通过再次阅读和讨论合作交流回答问题.此环节不但培养学生在阅读中做标记的习惯，以及寻读答案的能力，而且通过学生交流合作回答问题熟悉文本内容。教师以思维导图的板书形式呈现给学生一个清晰的画面。

The passage is about the work Read the text carefully 此环节通过同学再读课文，再次对and fill in the blanks. Read the text of advertising.Ask the students 文章大意以及重点进行把握和强

and filling to read the passage and fill in 化。

Step.Five the blank Step.Six

Comprehending the chart. Ask students to watch two Share some ads that 此环节旨在通过对文章广告的作用advertisements and think were remembered. think about being 的学习，让学生自己能对其它的广Then 告的目的有所认识，从而达到理解。

the about the purpose of them.

purpose of them. Step.Seven Writing The teacher makes a Try to design a poster. 学生通过此环节结合文本内容，将conclusion of the students’

They can choose one 所涉及信息提取整合，最终理解广opinions and finishes the mind from the followings 告的作用以及如何看待广告。鼓励map

on the blackboard. Ask topics to design. the students to design a poster of their own cooperately. 学生通过小组合作大胆创新设计自己的广告并讲解自己的设计理念。

8.板书设计

Unit 5 How advertising works